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Book Like A Boss – Overview And Review -Let The Bossitude Take Over!

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by Syed Asif

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10.16.2020

Book Like A Boss Overview

Ever felt tired of your mundane 9-5 job? Silly question, isn’t it? Everyone wants to be their own boss and inspire people like Gary Vaynerchuk (that’s GaryVee for you Instagrammers). While some are great at their jobs, some see it as a means to an end. For the latter part, they are the hustlers who will always be on the lookout for an opportunity to start out on their own.

Now some of them actually take a plunge and start to enjoy the grind, but in the end, every business needs clients, right? So what’s the best way to get more bookings from clients in an efficient way and get more business through the door? 

Simple! Book Like a Boss. 

book like a boss banner
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Now that sounds badass, doesn’t it? Book Like a Boss understood the “why” of every business’s birth: to be your own boss. And moving from a worker mentality to a boss mentality is a big change.

However, you need that shift towards “bossitude” to make sure you know who you are and what you are made to do, truly. Pretty much like how Tony Stark figured out what kind of bossitude he wanted to adorn in the first Iron Man movie. 

His words sum up this trait of being a real boss quite well.

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Now that you understand what it is that forms the ethos of Book Like a Boss, you might be more interested to know about it. The lifeblood of any business is customers or sales. Without these, there is nothing left for a business to survive.

So, Though you might have a system in place to garner customers, the Book Like a Boss platform allows you to up the ante and adds a plethora of features and functionality that will make it much easier to garner customers (or bookings) for your services and offerings. 

Book Like A Boss enables businesses to create a custom, mobile-optimized booking page to take unlimited appointments, paid bookings, and sell digital products using their own domain or get a free bookme.name URL. You can use any payment gateway to accept bookings and embed any calendar service to help your business become more efficient and save a ton of time.

So how does it do that exactly? And who are the kickass minds who came up with this idea? Read on to find the answers to all of these questions and more. 

Book Like A Boss Founders

The revolutionary idea of bringing this platform to life was born from the minds of three experienced veterans of the startup arena. BLAB began in May 2016, and they launched a beta version of the platform on Appsumo a year later in May 2017. 

The company was founded by Nachum Kligman, who happens to be a serial entrepreneur, podcaster, and consultant for various businesses in his career that has spanned more than 25 years. Bringing all of his life experiences, qualms and solving them for increased productivity and scaling it into a business drove him to found Book Like a Boss.

Currently, he is the CEO of the company. 

Besides Nachum, there are also 2 co-founders, Dovid Yudkowitz, and Lloyd Schroeder. 

Dovid Yudkovitz is a full stack developer and yet another serial entrepreneur with many startups under his belt. He uses his experience as a developer and his learnings as an entrepreneur to the table of Book Like a Boss as the CTO. 

Lloyd Schroeder is a graphic designer and strategist. He has worked in corporate jobs and has helmed his own creative studio for more than a decade. Currently, he is the co-founder of Book Like a Boss, where he has helped the brand with its design, strategy, in essentiality, it’s marketing.

Hence, he wears the tag of CMO for BLAB. He is always up for a good challenge with his unique outlook towards design, strategizing, and marketing.

With their vision and execution and thanks to the excellent product segmentation, the team now employees a Vice President for each segment of their business. Isn’t that what it’s all about? Growing and helping others grow as well?

How does Book Like a Boss work, and what makes it so useful?

So now that you know about the all-star team that the platform has and all that they are capable of, you might be more than intrigued to find out how Book Like a Boss can help your business and help you to develop that Bossitude that we have been talking about till now.

So without further ado, let’s dive right into what makes BLAB the powerful tool it is. This list includes all the features that are part of each plan:

Booking Page

The all-important booking page can be custom designed to suit your business and hence help you get the bookings specifically for your business. 

Unlimited Bookings and Listings

You will not be limited by the number of bookings you can accept or the number of services or products you offer. You can take 1 booking, or you can take 1 million. There is absolutely no limit whatsoever. And the best part is, whatever it is that you sell, the platform will never ask even a dime of what you earn.

Mobile Optimization

Like websites, the booking page will adapt itself to suit the device your customer will be using and load super quickly so that they don’t have to wait too long to get in touch with you.

Language and Local Settings support

Every business has its own operational area. Hence, the platform comes enabled with settings to adapt to your local language and time and date settings for easy understanding. 

GDPR Compliant

In a world where privacy is everything, your customer’s data is always protected and safe.

Messaging

You can get in touch with your clients and customers through internal messaging services and answer their queries.

Partner/Referral Income

Staying in line with the affiliate marketing business model, you can earn some extra income if your customers bring in more customers or use your referrals, all the while giving them extra benefits as well.

Client List

Maintain your directory of who your clients are and where and you can get in touch with them at a later point in time as well. 

Booking List

A list of all the bookings you have on any given day is also available with all the appointment details. 

Calendar Syncing

Whether you use Google Calendar or Apple iCal, or Microsoft Outlook Calendar, BLAB can integrate and sync with all of these and make your life easier by giving you prior intimation about your appointments. 

Availability Settings with Time Zone Detection

You can choose when your customers can book your products and services and how many times they can book them. Furthermore, if you have a global business, then the time zone detection will allow them to see your working hours in their local time zone. 

Appointment and Package Settings-

How much time you want to dedicate to an appointment, which time should not be available, and whether you will take multiple attendees or are you organizing a special event which needs an intake form, all of that can be controlled using BLAB’s appointment and Package settings.

Booking Reminders-

Had a booking and forgot about it. Don’t worry; with alerts available via emails and SMS, you can quickly be reminded about your bookings and appointments so that you don’t miss out on business. 

Multiple Recipients for Bookings

You can add up to 5 people to receive confirmation emails about any bookings being made. 

Custom Emails

You can set color co ordinations and custom text for each type of mail that your business sends out. 

No Payment is a challenge

With seamless integration with all major payment gateways like PayPal, Stripe, and/or Square, you can easily track your payments and leave the woes of running after clients behind.

Coupon Codes

Old is gold. But the new one is silver. So so that all of your customers remain happy, you can even offer discounts or coupons to all kinds of customers and select the services that will qualify for it to make sure that customers keep coming back to you.

With such a long list of useful features (phew, that is very long), you have all the aspects of driving business covered so you can concentrate on expanding it thoroughly. 

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Pros and Cons of Book Like a Boss

In our social media world, every brand is going all out to expand its network and hence their net worth. With various campaigns being run by the brand themselves, the promotions run at an all-time high, and hence it is hard to find a voice that is true in giving the feedback. Thankfully, great products leverage the voice of their customers to do their job. 

Book Like a Boss does just that by using their user reviews to speak for their product’s greatness. In the words of the users themselves, here are the benefits and shortfalls of the platform:

Pros 

  • Scheduling time is saved
  • Easy booking
  • Very versatile
  • Helpful support team
  • Various ways to resolve doubts and queries
  • Great knowledge base
  • Highly customizable
  • Reliable and easy to use even for beginners
  • A lot of features
  • Lucrative lifetime pricing deals
  • Lots of app integrations

Cons

  • Scrolling while filling a form is an issue
  • The front end could look better
  • Calendar integrations are hard to grasp
  • Needs proper understanding for best use
  • Updates are delayed sometimes
  • CRM is not included

With this kind of approach from the tool itself, it’s hard to find a fault. And the ones that are there seem diminished in front of its pros. Clearly, the folks at BLAB are onto something great here. Furthermore, the immense usability has literally paved the way for many users to switch from Acuity Scheduling and Calendly to BLAB. Furthermore, due to its lucrative pricing deals and offers, many users have even gotten lifetime plans for themselves. 

Book Like a Boss Onboarding Process

With all kinds of benefits and useful features that can drive more business to you, you might be willing to get on the bandwagon as fast as possible. So here is how you can find a boat to join the rising tide of Book Like a Boss. 

Start by going to the homepage of Book Like a Boss. You will see the playful page with the various menus on top and lots of CTAs all across the page. There is the chatbot at the bottom right corner, a product video in front of you, and the page has a lot of functions with a minimalist vibe. The biggest thing you see is the “Start your 14 Day Free trial” button in front of you. The same button is also on the top right corner, saying, “Try it for Free.” So, it’s up to you which one you press.

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Press on the main “Start your 14-day free trial” button on the screen, and a pop-up screen will appear in front of you where you will have to put in your details and then complete the captcha to prove you are not a computer. Come to think of it, if AI does become smart enough, that computer might fool this one. Just saying. But that is a topic for another day.

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Once you are done with registering, you will reach the dashboard, which will be a white screen with contrasting colored buttons on the left side with detailed menus. The usage of colors is bold and promotes the “bossitude” mentality by giving you clear suggestions and actions to do. You will be automatically subscribed to the Latte package, and hence a warning will always flash on top of the dashboard about the days left in your trial. Overall, the following is what you will be greeted with initially:

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It will automatically pop-up suggestions on the right and also have text bubbles that have messages from the platform itself. Close the suggestions, and you will see the business’s key metrics, like how many bookings you have had, how many products and services you have currently listed. The following is the full view of the dashboard:

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We have named our company ABC efg, and hence, all the account settings can be accessed through the drop-down menu under the company name on the top of the menu on the left. Besides that, you have a ton of other menus, as well as you scroll down. From calendars to the bookings to access to the knowledge base, everything is available at just a click away. 

We would recommend you on account of all the recommendations from the other users. Make sure to check out the tutorials and knowledge base thoroughly before you actually start taking in bookings. The platform has so many features; you can let your mind run circles without achieving anything productive.

Book Like A Boss Pricing Structure

Now that you know what makes Book Like a Boss a great product, you might be more than inclined to get on the bandwagon. But hold your horses; before you go all out in your pursuit of getting as many bookings as possible, you will need to check out the tiers that are available with the platform. There are 4 tiers that are available as standard, Espresso, Mocha, Cappuccino, and Latte. 

The quirkiness of naming the tiers after the coffee’s names is to give you an idea about the complexity of each tier. As the complexity of making increases, the ingredients, and hence the price also increases. Here, the complexity is regarding what all you can control, while the ingredients are the features you get as standard. The best part about the whole process is that there is a 14-day trial period available on every tier 

TierEspressoMochaCappuccinoLatteEnterprise
Price per Month$9$12$19$29Custom
Annual Billing$90$120$190$290Custom
Free trial availableYesYesYesYesCustom
Basic FeaturesYesYesYesYesCustom
Sell ServicesNoNoYesYesCustom
Coupon CodesNoNoYesYesCustom
SMS RemindersYesYesYesYesCustom
Remove BrandingNoYesNoYesCustom
Custom DomainNoYesNoYesCustom
Group BookingsYesYesYesYesCustom
Calendar EmbedYesYesYesYesCustom
Custom FooterNoYesNoYesCustom
Calendar IntegrationsNoYesYesYesCustom
Priority SupportNoYesYesYesCustom
Premium IntegrationsYesYesYesYesCustom

As you move through the tiers, you start to unlock more and more features. Now let’s say that you want a plan that is an amalgamation of the lower tiers but unlocks a few features of the upper levels, and you don’t want to go all-in with a fully immersive Cappuccino plan, then the platform has still got you covered. 

Just like you can customize rides to suit your needs and wants, Book Like a Boss has an Enterprise plan that will allow you to build a custom plan to suit your business’ needs. And for that custom plan, you will get your tailored pricing.

Book Like A Boss Competition analysis

When any founder works on his product, one of the first things they do is gauge the market and what all they are up against. The geniuses who created the Book Like a Boss platform did this thoroughly and created a product that was superior to some of the most well-known products in the market. 

The founders managed to turn heads in the 4 years they have been around and managed to bring about a whirlwind of change in how you take bookings for your business. The following is a detailed comparison of how Book Like a Boss is superior to all the major players in the segment:

PlatformBook Like a BossTimetradeWix BookingsYouCanBook.me10to8Acuity SchedulingCalendlyDoodleScheduleOnceSimplyBook.me
Business LogoYesNoNoNoYesYesNoNoNoNo
Cover (background) photoYesYesYesNoYesYesNoNoNoYes
Introductory paragraphYesYesYesYesYesYesYesYesNoYes
Calendar that customers can use to book appointments with youYesYesYesYesYesYesYesYesYesYes
“Services” section for selling your servicesYesNoYesYesYesYesNoNoYesYes
“Products” section for selling your products and servicesYesNoNoNoNoNoNoNoNoNo
Photo galleryYesNoNoNoNoNoNoNoNoYes
“FAQs” sectionYesNoNoNoNoNoNoNoNoNo
Sidebar you can use to show your Skype ID, address, working hours, website links, and moreYesNoNoNoNoNoNoNoNoYes
Introductory YouTube videoYesYesNoNoNoNoNoNoNoNo
News/Blog SectionYesNoNoNoNoNoNoNoNoYes
Profile photoYesNoNoYesNoNoYesYesYesNo
Google GmailYesYesYesYesYesNoYesYesNoYes
Apple iCalYesYesNoYesYesNoYesYesNoNo
Microsoft OutlookYesYesNoNoYesNoYesYesNoYes
Microsoft Office 365YesYesNoNoNoNoYesNoNoYes
Microsoft ExchangeYesYesNoNoNoNoNoNoNoYes
Calendar appointmentsYesYesYesNoYesYesYesYesYesNo
Account settingsYesYesYesNoYesYesYesYesNoNo
Booking page designYesYesYesNoNoYesNoYesNoNo
App integrationsYesNoYesNoNoNoYesYesNoNo
Customer messagesYesNoYesNoNoYesNoNoNoNo
Service OrdersYesNoYesNoNoYesNoNoYesNo
Product ordersYesNoNoNoNoNoNoNoNoNo
Embeds for other websitesYesNoNoNoNoNoYesNoNoNo
Intake FormsYesNoNoNoNoYesNoNoNoNo
Appointment analyticsNoYesNoNoNoNoYesNoNoNo
Knowledge BaseYesNoNoNoNoNoYesNoNoNo
Question/answer sectionYesYesYesYesYesYesNoYesYesYes
Website Chat BubbleYesNoNoNoNoNoNoNoNoYes
Email supportYesYesYesOnly paid accountsYesYesYesYesYesYes
Video answersYesYesNoNoNoNoNoNoNoNo
Video tutorials (step-by-step)YesYesNoYesNoYesNoNoYesNo
Facebook supportYesNoNoNoNoNoNoNoNoNo
Live training webinarsDemos can be booked at https://bookme.name/demoYesNoYesYesYesNoNoNoNo
Phone support for teamsNoYesNoNoYesNoNoNoYesNo

From the above comparison, it becomes quite clear that 10to8, Timetrade, Acuity Scheduling, Simplybook.me, and YouCanBook.me are the closest competitors for BLAB. However, with the kind of prowess Book Like a Boss has, it literally blows everyone out of the water and hence marks its territory dominantly, all the while raising the bar for what a product should look like. 

The way the platform has announced its arrival, it reminds us of Harvey Specter’s mentality from Suits:

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It seems the founders have watched the show thoroughly as Book Like a Boss is clearly the Harvey Specter of booking platforms. 

Book Like A Boss Customer Service

The biggest reason for a platform’s success is the kind of support system it builds for its users. If the customers and users cannot find someone who can solve their hassles and problems, the end result is the platform losing the very customer; they worked hard to attract. So, in essentiality, the customers’ happiness is directly proportional to the success of the brand. 

Thankfully, BLAB has a management that understands this all too well and has made sure that they can resolve their queries and doubts at the first instance itself. They have provided a chatbot available at the bottom right corner of each page in blue color. Arrive on the homepage, and you will see something like this:

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The blue bubble with a smile at the bottom right corner is omnipresent across the website’s pages, and hence you can use it to get in touch with the team at any given point in time. In most cases, the bot will be more than capable enough to resolve all your queries; otherwise, it will redirect you to the support page. Which you can also reach through the following link: https://help.booklikeaboss.com/en/

Click on this link, and you will reach a page that looks like this:

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Here you will find meticulously curated support material detailing every aspect of using the platform from the way you need to navigate the menus to how you can schedule it to take appointments even when you sleep on your bed. Everything can be learned through this vast knowledge base. Ranging from general FAQs to questions about their “Coffee Priced” plans, everything is available here.

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For kinesthetic learners, there are also video tutorials and technical tidbits available to keep your muscles and joints busy at all times with learning and building up your expertise with the tool. If that is not enough, there is also a community of over 3,700 members on Facebook that are more than ready to help you out when you run into some kinks. And if all else fails, you can also send the team a mail to get resolution via email or live webinar or step-by-step tutorial video.

Verdict

With a tool like Book Like a Boss, it’s hard to find any faults. While there are naysayers aplenty, all of them will more than agree that the founders have created something that does not put down the community, rather ups the ante of what a perfect customer-centric product should be like. 

With a plethora of options, customization, and functionality, Book Like a Boss truly packs the potential to help you catapult your business to new highs, one booking at a time. 

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